16 November 2011

URGENT - Feedback, audience research, Vernallis analysis

Make sure you post the feedback you received on Monday. There should be a rough cut of your video on all your blogs by now, even if it is only a section of the final video.

Your ancillary tasks must be individual so if you have done the rough draft as a group, remember to finish it off on your own, mentioning the feedback received so far and how you've acted upon it.

Show your work to as many members of your target audience as possible, post polls and other interactive ways you're conversing with your audience.

Finally, most of you need to finalise your audience research posts, including clips from interviews etc. Questionnaires and their results are ok but not sufficient. Check out websites and sales numbers for similar artists and what their audiences are like.

Use the pod whenever you can to work on your edit - Ideally, you would be fine-tuning it at this stage!

Finally, make sure you complete an analysis of a similar video using the Carole Vernallis analysis template and apply Vernallis to your own video, even if it's not finished.

ALL THIS MUST BE COMPLETED ASAP.


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